Trademarks

Protecting your brand and your efforts to position your brand to the consuming public is essential to ensure the competitive edge of your business. It is critical to distinguish yourself from other businesses by use of unique logos, trade names, and marketing materials, but it is even more important to give yourself the added protection gained by trademark registration. MST provides complete trademark services, from the application process to fending off counterfeiters and trademark encroaches, to ensure your brand maintains its prominence and commercial value.

While “common law” rights provide some level of protection to a trademark, logo, or trade name, a federal trademark registration provides a level of security and protection throughout the entire United States. In addition, trademark registration provides “public notice”, which is critical to establishing trademark rights and preventing others from capitalizing on your name and reputation.

MacMillan, Sobanski & Todd, LLC handles trademark applications and registrations for companies throughout the United States and internationally by providing:

  • Preparation and prosecution of U.S. (state and federal) and international trademark applications for registration
  • Maintenance of U.S. and international trademark registrations
  • Trademark and trade name availability searches
  • Trademark infringement searches
  • Licensing
  • Client counseling